Oh, this SEO (Search Engine Optimization) is tough on this ol’ boy.
Not having anyone to mentor me, I wade through the maze of websites that guarantee 1,000’s of Facebook and Twitter fans or followers.
“Reach the top of the list in google rankings and 1+ circle of friends and colleagues”, they claim in their bold headlines.
“Buy this program and make $1,000’s per month on Facebook or Twitter”, the ad says. Minor problem is you also sell your soul, your integrity and standing with anyone you deal with on the internet.
Then I hit the ones that talk about “fantastic” increase in views of your blog if your SEO is good, your internal links are good and you outside links are good. Even if you just sell stuff on your site without putting any good content on it, you’ll make gazillions!
Last job I had been driving a truck, where I didn’t have to deal with anything but traffic and the voices that always seem to float around in my head.
I thought it was very boring sometimes, but it was good for me. I am basically a loner, have my own peculiar way of doing things. No one objected because there was no one around!
Now, people and impressions are contended with. Does my comment or blog offend anyone?
Is the wording of my blog coinciding with the google applications that check out ranking my website?
I try to approach and understand this stuff calmly. To be truthful, there are times I want to throw my computer off the balcony!
For example, I wanted to do a photo contest. I use linky tool, and there was a program that’s supposed to allow me to do that.
It didn’t – people could not upload just one photo, they had to connect to the post that the photo was on – not what I wanted.
WordPress had a plugin that’s supposed to work well. It didn’t.
The program is poorly written (it is Photo Contest in the wordpress plugins), according to my nephew.
1 1/2 days screwing around with what I thought was a simple task! Harumph – no way Jose!
SEO the same thing. I am getting a better handle on it. Plugins from wordpress have helped, though I did have to sort through them and find what I was comfortable with.
I settled on those that help me track traffic, tell me whether my site is SEO friendly, makes it easier to follow me and, of course, everything gets submitted to google analytics!
SEO Smartlinks: links to other pages in my blog that relate to the new post I am putting up. Supposedly, the google “secret robots” like the looks of this. A good example of a website that does this a lot is Wikipedia – they interlink everything. If you do not believe that the robots like this stuff, just do a search of something. Wikipedia will be in the top 10.
SEO Pressor: This keeps track of the key word on your post. It then tells you right out of the starting gate whether your post stays on subject. For example, this post is about SEO. So, the SEO pressor will tell me how well that word’s mentioned in the post to get me a good ranking. Right now I am at 78% – the key is to get above 90%. I do not have a picture and I do not have internal links.
Problem is it costs $47 for 1 site, $97 for multiple sites. I hate paying for these things, but this one seemed worth it. I’ve been pleased with the SEO Pressor so far.
WebNinja GA plugin allows me to keep track of traffic throughout the day. I do not do that often. When I have a lot of things to do that keeps me glued to the computer, it is a nice plugin to have.
Google Analytics – SEO important! This is a wordpress plugin that takes care of putting the google analytics code where ever it needs be on your blog. Once you have it installed, you never have to look at it again.
Share and Follow “Designed for average users to use”. Yeah, right . Took me about 2 hours to figure out what was going on with it. Once I figured it out, no problem. But it’s that learning curve on everything that just makes you want to quit!
Permalinks – I had to figure out what that was all about, and to this day, I really do not understand it. From what I read, though, permalinks are important. (They are included in the wordpress themes) Which way you set it up is crucial.
Subscribe2 What I want to make sure of is that visiting viewers have an easy way of signing up for my blog. Now, what is comfortable to me is email. I’m not into iPads, Kindle, feeders, rss and all the other stuff. I have learned though, you supply people with what they want – and Subscribe@ does that for me.
Finally, submitted my blog to all the free search engines and robots that I can think of.
I am not saying that my site is anywhere close to being perfect. These are some tools that I use and they seem to have helped my traffic. I am getting an increasing number over of views over the last few months.
I hope this helps someone.
For those that are much more experienced than me, suggestions and comments are welcome.
I get the feeling that this is a never-ending learning process. And when google changes, one also has to change.
Cheers for now.